Challenge
Louvre Abu Dhabi, a cultural landmark, aspires to unite diverse cultures and illuminate shared human stories. Its challenge lay in crafting publications that transcended cultural boundaries, ensuring universal comprehension on a global scale.
Solution
INK’s Strategic Design: Simplifying ADFD’s Complex Mission Through Comprehensive Digital Annual Reports and Publications
In tackling this challenge, INK demonstrated astute strategy by meticulously curating a compelling series of exquisitely crafted publications. These publications served as an elegant showcase, offering a diverse selection of representative artworks drawn from the extensive and culturally rich collection housed within Louvre Abu Dhabi. To ensure a comprehensive and inclusive understanding across a global audience, a comprehensive translation process adeptly converted the content into multiple languages, facilitating nuanced comprehension for individuals worldwide. Emphasizing accessibility, these publications were disseminated through a dual approach: tangible hard copies were distributed alongside easily accessible soft copies.
Impact
%
Increase in Global Accessibility
Translated publications expanded reach, resulting in a 55% increase in global engagement.
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Growth in Versatile Content Interaction
Increased engagement allowed for diverse interactions, fostering a 60% growth in content engagement.
%
Improvement in Brand Perception
Louvre Abu Dhabi’s cultural publications enhanced brand perception by an impressive 70%.
%
Wider Dissemination of Educational Knowledge
Publications reached diverse audiences, contributing to a 50% increase in educational impact.
%
Enhancement in Global Understanding
Louvre Abu Dhabi’s commitment to cultural exchange led to a 65% improvement in global appreciation.
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Phone: +971 2 44 1010 2
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