Mohammad Bin Zayed Species Conservation Fund - INK | Premier Advertising & Events Agency in Abu Dhabi
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Challenge

Charting Creativity: Annual Report for Conservation Innovation

The Mohamed bin Zayed Species Conservation Fund, committed to innovative philanthropy for the world’s most threatened species, faced the challenge of developing an annual report that reflected its commitment to creativity and distinctive style.

Solution

Visual Symphony: Vibrant Annual Report for Environmental Advocacy

INK addressed this challenge by crafting a vibrant and visually engaging annual report. The report featured compelling graphics and a distinctive branding approach, emphasizing the message of advocating for an improved environment. This aligned seamlessly with the organization’s overarching theme of fostering a better tomorrow.

Impact

Visual Impact Amplified: Boosts Engagement and Fundraising

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Improvement in Professional Image

Refined materials contributed to a 60% improvement, projecting a professional image fostering transparency.

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Enhancement in Key Information Communication

Refined materials contributed to a 60% improvement, projecting a professional image fostering transparency.

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Targeted Appeal at Abu Dhabi Sustainability Week 2022

Refined materials contributed to a 60% improvement, projecting a professional image fostering transparency.

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Growth in Engagement at Industry Events

Enhanced materials contributed to a 50% growth in engagement, demonstrating Masdar’s industry leadership.

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Improvement in Stakeholder Perception and Trust

Refined marketing materials led to an 80% improvement, reinforcing Masdar’s position as a reliable leader.

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About Us

INK is advertising & communications agency that integrates strategy, creative, & technology expertise to guide corporate, government & not-for-profit clients through the implementation of successful brand campaigns.

Contact
P.O. Box 63750,
Abu Dhabi, United Arab Emirates
Phone: +971 2 44 1010 2

Marketing Team

0557549054
0555440140
0585360400

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